ASHLEEEAN TWITCH BRANDING

I was excited to design the logo and brand identity for Twitch streamer Ashleeeeean. This project included a full brand facelift, from custom overlays and animations to merchandise design, all aimed at creating a look that felt more personal and authentically hers. Working closely with Ashley, we refined her visual identity to better reflect her personality and presence as a content creator. I also live streamed the logo design process on my own channel, inviting my community into the creative journey and sharing the evolution of the mark in real time. As someone who genuinely enjoys the gaming, streaming, and content creation space, this was a tremendously fun, fulfilling, and rewarding project to bring to life.